May 13, 2016

By Randi Molofsky With the leading jewelry event in North America—JCK Las Vegas—just around the corner, we’d like to take a look at another big jewelry show that happened this past March: Baselworld. Held annually in the Swiss town of Basel, close to both the French and German borders, Baselworld does everything big: the massive booths that look like Fifth Avenue boutiques; the rare and exceptional gemstones for sale; and even the supersized beers and brats available on nearly every corner. So how does someone not on the front lines make sense of such a huge show? We went straight