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American Gem Society

Celebrating May Birthdays with Emeralds

By Amanda L Colborn As the birthstone for May, the emerald, a symbol of rebirth, is believed to grant the owner foresight, good fortune, and youth. According to Almanac.com, “The emerald, was one of Cleopatra’s favorite gems. It has long been associated with fertility, rebirth, and love. Ancient Romans went so far as to dedicate this stone to Venus, the goddess of love and beauty. Today, it is thought that emeralds signify wisdom, growth, and patience.” Emerald, derived from the word smaragdus, meaning “green” in Greek, was mined in Egypt as early as 330 B.C. Today, most of the world’s emeralds

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Happy Birthday April! It's your time to shine!

By Amanda L Colborn At the American Gem Society and especially in AGS Laboratories, we look forward to April all year long!  With the diamond being April’s birthstone, it’s yet another opportunity to celebrate our favorite things: bright, shiny diamonds! Don’t get us wrong, all other months and their birthstones are just as special! However, being part of an organization that offers you the highest quality diamond grading reports…we do have a special soft spot for diamonds. History of the Diamond as the April Birthstone Diamonds are a thing of beauty and the ultimate gift for a loved one. Thought to

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Your Local Jeweler—a Family Tradition

By Donna Jolly, RJ American Gem Society It always makes the staff at the American Gem Society proud to see a member featured in the media. This article in Florida Today  especially struck a chord, though. It’s an interview with AGS Member, Genna Jewelers. The owners are Peter & Kateri Genna, who have two locations: one in Vierra and the other in Palm Bay. Peter is a CGA with the American Gem Society. What we loved about their interview, in particular, is that the Genna’s are finding that their clients’ children, many of whom are now grown, are coming to them

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Jewelry and the Colors of Spring!

By Amanda L Colborn We’re finally reaching the threshold of spring! (Seriously…it really took its sweet time getting here.) And in celebration of spring, we wanted to share with you the latest style and color trends of the season, so when you hit the beach — you’ll be the hottest one there! Pantone recently released their Spring 2015 color scheme.  The Spring 2015 palette includes ten colors for the season in varying shades and hues. Pantone says, “This season there is a move toward the cooler and softer side of the color spectrum. An eclectic, ethereal mix of understated brights,

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March birthstone: Aquamarine

By Amanda L Colborn Aquamarine The name aquamarine is derived from the Latin word aqua, meaning water, and marina, meaning the sea.  This gemstone was believed to protect sailors, as well as to guarantee a safe voyage. The serene color of aquamarine is said to cool the temper, allowing the wearer to remain calm and levelheaded.  Its pale, cool color beautifully complements spring and summer wardrobes. Aquamarine is most often light in tone and ranges from greenish blue to blue-green; the color usually is more intense in larger stones.  This gemstone is mined mainly in Brazil, but also is found in Nigeria, Madagascar, Zambia,

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Going Gaga for Heart-Shaped Jewelry

By Amanda L Colborn In honor of Lady Gaga’s recent engagement (and her heart-stopping diamond ring), we’re celebrating the heart symbol and the heart cut diamond. Did you know that we can trace the heart symbol all the way back to the Ice Age era?  It’s true. Cave paintings have been discovered with this symbol that trace back to the Ice Age. Though we do not know what this symbol meant to the cavemen who drew them, we do know that it was important enough for them to often paint it on the inside of their cave walls. The mysterious symbol

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The AGS Perfect Proposal Toolkit! Everything you need this Valentine's Day

By: Amanda L. Colborn Ahhh…..Valentine’s Day.  Love is in the air. Everyone is getting excited. Excited about spending time with their loved one. The dates. The surprises. The perfect time to propose! Maybe you’re on the opposite end, you’re the one trying to plan the proposal. But where do you even start? There are so many things to consider! When is the right moment? Where should I propose? Do I want other people around me or just the two of us? And of course, what will the answer be?! You can rest assured, The American Gem Society is here to make

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So fancy!

By Alethea Inns, CG Did you know that diamonds aren’t just round?  They are cut in all shapes and styles to suit any personality or occasion. With diamonds, a “fancy shape” is anything other than a round.  Usually, the rough diamond crystal is shaped as an octahedron – a three-dimensional shape with eight faces, much like two pyramids stuck together at their base.  When the diamond crystal isn’t the typical octahedron because of how it was formed in the earth or transported to the surface, diamonds are cut into fancy shapes to get maximum yield from the crystal. Fancy shapes

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Finding Your Jeweler

By Alethea Inns, CG As a jewelry industry professional, I am often asked where to find a jeweler, how to find one that is trustworthy, or where to get professional appraisals.  My answer is always the same.  Find an American Gem Society credentialed jeweler or appraiser, and you are guaranteed a jewelry industry professional committed to your best interests.  AGS credentialed jewelers are pledged to consumer protection, business ethics, and continued education.  Jewelry stores that are AGS members are admitted to the Society after going through a series of approvals by an anonymous panel of fellow industry professionals, and their

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Jewelry Buying Tips from the Pros

By Donna Jolly, RJ American Gem Society   You know it’s the holiday season when magazines and blogs run a “shopping tips” article. We thought, though, that you should hear advice from the people actually in the field who have learned a thing or two about best-buying practices: the jewelers. Of course, these are not just any retailers. They are American Gem Society credentialed jewelers.  Every day, they help their customers find the perfect piece of jewelry, whether it’s finding the right style or fitting the right budget—or both. Here is some solid advice straight from a few jewelers: Catherine

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